VIRGIN MEDIA ‘BE THE FASTEST’ PROMO

Sensel Studio assisted VER to help deliver a spectacle on the River Thames.

Virgin Media celebrates Jamaican sprint star Usain Bolt one month ahead of his arrival at the Rio 2016 Olympics, commissioning a 100 metre video screen to float across the River Thames in to London's Victoria Embankment. Supplied by VER: the screen was the longest in length of its type, constructed from 108 pontoon docks and 600 square metres of LED panels.

Sensel Studio provided disguise programming and operating services on-site.