Virgin Media Be The Fastest Campaign

2016

We supported Video Equipment Rentals in delivering Virgin Media’s Be The Fastest campaign by providing on-site expertise and video operators.

Virgin Media celebrates Jamaican sprint star Usain Bolt one month ahead of his arrival at the Rio 2016 Olympics, commissioning a 100 metre video screen to float across the River Thames into London’s Victoria Embankment. The screen was the longest in length of its type, constructed from 108 pontoon docks and 600 square metres of LED.

Client

Virgin Media

Integrator

Video Equipment Rentals

Creative Workflow

Sensel Studio

Technical Services

Sensel Studio