2020
PlayStation 5 Launch
We supported Bluman Associates in delivering the PlayStation 5 launch in Paris by providing pre-production services and video operators.
Sony Interactive Entertainment celebrates the highly anticipated release of the PlayStation 5, shooting a cinematic trailer featuring 25 locations around the world. Produced by Amplify, anamorphic content was mapped onto iconic landmarks including Dubai’s Burj Khalifa, Singapore’s The Gardens and London’s Piccadilly Circus. The final trailer was streamed from YouTube generating 680K views worldwide.
Client
Sony Interactive Entertainment
Integrator
Bluman Associates
Creative Workflow
Sensel Studio
Technical Services
Sensel Studio